What is Indiahandmade?

About Indiahandmade:

• It is a government-backed dedicated digital marketplace that brings India’s handloom and handicraft traditions into the online economy.
• Developed by the Digital India Corporation for the Ministry of Textiles and launched in 2023, it showcases some of the world’s oldest and most traditional crafts of India.
• The main motive behind this online eCommerce portal is to provide a platform for Indian handloom weavers and handicraft artisans to sell their traditional products online, paving the way for their financial and social empowerment.
• Salient Features:
  • The platform enables artisans and weavers to sell their products directly to consumers, reducing dependence on intermediaries and improving opportunities for fair compensation.
  • It also equips sellers with digital tools and greater online visibility, allowing them to participate more effectively in e-commerce.
  • The marketplace showcases an extensive range of handmade products spanning apparel, home décor, furnishings, paintings, furniture, religious items, stationery, musical instruments, jewellery, bags, and footwear.
  • Alongside everyday handmade products, the platform gives prominence to region-specific crafts through dedicated sections for GI-tagged and ODOP products.
  • Buyers benefit from free shipping, secure payment systems, purchase protection, and buyer support mechanisms.
  • For artisans and weavers, the platform offers a guided onboarding process to simplify participation in digital commerce.
  • In a move aimed at making online selling more inclusive, artisans who do not have GST registration can register using an Enrolment ID, although they are permitted to sell only within their own state.
  • This provision enables smaller artisans and first-time digital sellers to access online markets with fewer barriers.
  • The platform also highlights the stories of artisan enterprises that continue to preserve India’s traditional crafts through digital commerce.