About Ayush Nivesh Saarthi Portal:
- It is a dedicated, investor-centric digital platform.
- It is developed by the Ministry of Ayush in collaboration with Invest India.
- It aims to transform India’s traditional wellness systems into a robust economic driver.
- It integrates policy frameworks, incentive structures, investment-ready projects, and real-time facilitation into a single interface, designed to attract both domestic and global investors.
- It will empower investors with real-time data, transparent policy guidance, and access to a vibrant, expanding market.
- The platform underscores India’s ambition to become a leading destination for investments in traditional systems of medicine, leveraging the sector’s 17% annual growth rate between 2014 and 2020 and growing global demand for natural and preventive healthcare.
- This portal is expected to serve as a vital catalyst in attracting foreign direct investment, empowering entrepreneurs, and showcasing India’s leadership in traditional medicine and wellness to the world.
